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Can you be as bold as Burger King?

Updated: Aug 22, 2020


Burger King Marketing

If boldness become a brand, #BurgerKing should be its name!


How far can you go as a marketer to communicate your message?


Ask this to the marketers at Burger King who added so much onions to a #whopper that "Social Distancing" becomes impossible to ignore!


They have recently made a change in their whopper recipe, increasing onion content by 3 times.


It made me #nostalgic of a recent ad where BK put a timelapse video of how whopper deteriorate (rot) from day 1 to day 30.


Here BK wants to prove how natural their burgers are compared to McDonald's.


And these are not just two event, Burger-king has been pulling off such stunts every now and then....


What is your take on Burger-King?


Can you name any bold campaign to match ?


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