World to India: โ๐พ๐๐ฃ ๐ฎ๐ค๐ช ๐๐๐๐ค๐ข๐ ๐ฉ๐๐ ๐ฃ๐๐ญ๐ฉ (๐๐ฃ๐ ๐ฃ๐๐๐๐ง) ๐พ๐๐๐ฃ๐, ๐ฅ๐ก๐๐๐จ๐โโ
There are 4 kind of companies: (See Document for more info)
1. Domestic owner & Domestic manufacture (#ITC)
2. Domestic owner & Foreign manufacture (#Landrover)
3. Foreign owner & Domestic manufacture (#CocoCola)
4. Foreign owner & Foreign manufacture (#Apple)
Modiji wants you to buy No. 1 & 3. Reason is decrease in Import & increase in GDP Thatโs enough economics for a day.
Letโs talk marketing now.
For companies 1 & 3:
โ Embrace โMade in Indiaโ narrative & it will propel growth
โ If your brand name is like #PeterEnglandโโ, then start awareness campaign. Also start a parallel brand & build revenue around that if Peter England fails.
โ If research says people have problem with your foreign owners, then it is a good time for a nostalgic marketing campaign. Remind them why they loved you at the first place.
โ If your name is #Nirma or #Patanjali, stop reading this
For Companies 2 & 4:
โ Guys seriously, India has scale, manpower & infrastructure
Comments