#Swiggy and hashtag#Zomato are reaching outside their core area of operation and have entered the grocery and general delivery segment. The companies have partnered with hashtag#Ninjacart and hashtag#Agrovet to offer hyperlocal delivery in over 15 cities via hashtag#Genie and over 80 cities via ZomatoMarket.
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They are also in talks with state governments to facilitate sales of liquor through their platforms. Steadily, these aggregators are wading into Dunzo's area of speciality. However, the Google-backed startup continues to thrive in the face of competition, seeing a reduction in order per delivery losses from Rs 142 to Rs 30. A key issue it has addressed recently was lengthy task fulfilment times for fresh food products. The company has collaboratively worked with its partners to ensure a reduction in the number of stock-outs and addressed mismatches between high order frequency and low bandwidth outlets through its driver network.
Newsflash: The company also recently received a green signal to begin experimental operation of drones from the MoCA, a perfect solution for contactless delivery in this pandemic. Conclusion: Dunzo is here to fight. What if Dunzo moved onto Swiggy's turf?
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